We're bringing back what is great about Advertising
We wear sharp suits, thin ties and stock great ideas in our shiny briefcases. We're making a protest against the casually clad so called creatives who think they don't need to present themselves with any self respect. After all, advertising IS about presentation, whether of yourself, or your brand.
The well dressed presenter is doing more than showing off how he dresses. Think of an individual as a brand, they have a name, a look, and people have a perception of what they are about when they see the person.
Your brand or product is the same as a person. The same characteristics apply, which can work with or against you. That is why presentation is so important, the well organized slick presenter is representing the characteristics of his or her personal brand.
Just like a good presenter, your brand or product needs to be packaged and presented in the most appropriate way for the target.
The work that we present to our clients is not creative for the sake of it, creativity has a part to play, but is not the point. The reason our clients run Advertisements is to sell product, and that is what our Advertising does.
Find out more about our idea creation techniques
Contact us to have us pitch a Speculative Advertising Campaign